Customers can be making decisions about your business because of the way they were greeted. Whether you are a medical office, a legal firm, a manufacturer, a hotel, or any business office, you need the people who first meet your customers to represent your business in a positive way, ensuring that your customer's initial experience is a good one.

Libraries are changing. Library customers have greater needs and expectations, while reductions in funding continue to be an issue. Educating people about the benefits of libraries and advocating for their continued support is essential. With this in mind, improving customer service has clearly become more important than ever.

Patient care has become more than providing accurate diagnosis and treatment. Now every interaction between a patient, their family and healthcare provider is an important part of patient care and it can frame their experience with that provider.